Communicating for CDM Smith

Reputation matters in our industry. Whether they seek a WTP advanced PFAS treatment study or a design for an aircraft hangar for an international U.S. Navy base, no client wants to take a risk on a firm with a blemished track record. That's why we work hard to protect our well-earned reputation for quality and solutions.

Roadmap for Success

Always direct all media inquiries to the Chief Marketing Officer. Employees should not speak on behalf of CDM Smith unless specifically authorized to.
Use good judgment and make sure any communications on behalf of the firm align with our commitments to be respectful, truthful, and protective of confidential information.
Use social media responsibly. Make sure your posts and opinions are designated as your own, not the firm's.

Photograph of a business meeting in a modern office with four people, one standing and pointing at large sheets of paper with diagrams or notes taped to a blue wall. Three seated participants are engaged, with two using laptops, indicating a collaborative discussion or presentation focused on project planning or strategy.

Think About It

Q: A coworker recently posted a video on social media depicting a typical day at the office. In the video, there is a brief shot of her computer, and employee health insurance records are visible on screen. But her account is private, so is it really that big a deal?

A: It is a big deal, and you should say something. The fact that you were able to identify these records means someone else could, too. A private account is no guarantee of security. Speak up right away.

Putting It Together

Marketing and Communication Policies

We Protect Others

Communicating for CDM Smith

Roadmap for Success

Think About It

Putting It Together